Today started off with cool surprises for Windows Phone 7 (WP7) developers! As announced earlier in August, the final WP7 tools have been made available for download today. But besides the tools there have been several major announcements and you will find all the corresponding links in this blog post.
Windows Phone 7 RTM Developer Tools
The final WP7 tools have been released today, you can find the announcement on the Windows Phone Developer Blog and download the tools from here. The final tools offer the following Silverlight controls, which will make your development experience for Windows Phone 7 even better: Pivot, Panorama and Bing Maps. You will find additional details about new WP7 apps and games, the WP7 Marketplace and much more in the announcement article of the WP7 team.
The GestureListener control makes it easier for developers to handle the full range of gesture events, including Tap, DoubleTap, Hold, Drag, Flick and Pinch. In addition to the new controls, the toolkit provides sample applications on how to leverage them in your WP7 apps.
The documentation for the WP7 RTM tools is available now on MSDN.
Advertising SDK for WP7
Another interest announcement of today, was the release of the Microsoft Advertising SDK for WP7. The SDK targets developers who want to monetize their WP7 applications via advertising. The detailed description on the functionalities offered by the SDK:
The SDK allow easy integration of text and banner ads into your application, and consumes ads served by Microsoft’s mobile Ad Exchange, the first bidded ad exchange for mobile. The exchange includes multiple advertiser sales channels competing in real-time to purchase your ad inventory, including Microsoft’s national sales force and adCenter’s significant market footprint. Microsoft’s best-in-class ad targeting solution means better click through rates and better monetization, and the new SDK is integrated with Microsoft pubCenter to give you actionable reporting of how ads are performing in your applications.
You can read more about the Ads SDK for WP7 on the Microsoft Advertising site.
XNA Game Studio 4.0
The final surprise is the release of the XNA Game Studio 4.0; which you can download from the XNA Creators Club site. The XNA Game Studio 4.0 is part of the Windows Phone Developer Tools. The educational developer content has been updated too in order to support this final release; so you will have WP7 samples and tutorials ready once you start checking out the XNA Framework.
Last but not least; Scott Guthrie has published a detailed article about the release of the final WP7 tools, including screenshots of the WP7 tools in action. There are tons of exciting news and content to keep WP7 developers busy + happy for now and [Drum-Roll] the WP7 Marketplace is set to open on September 29th, 2010 according to the information found on this WP7 Advanced Training event. There is no time to lose!